Consumer Behaviour Part II
Digitalization has fundamentally changed marketing in recent years. In order to understand this development in greater depth, the “Consumer Behaviour” course is now entering its second round for students!…
Digitalization has fundamentally changed marketing in recent years. In order to understand this development in greater depth, the “Consumer Behaviour” course is now entering its second round for students!…
Our MBA students have had an exciting week in Valencia. The International Week offered a perfect mix of education, networking and cultural experiences. The International Week included several program items,…
Save the date and meet us at “Interregional career fair "Job & Continuing Education" 2024 Would you like to improve your professional career, take the next step in your career…
The retail trade is currently facing a difficult situation: rising inflation, poor availability of goods in some cases due to supply bottlenecks and the associated restraint on the part of…
Digitalisation has fundamentally changed marketing in recent years making it more dynamic and customer-oriented. In addition, the accessibility of customers has increased enormously and there are many new marketing…
Following up on our great news that the European Institute for Advanced Behavioural Management with our MBA Programme European Management was ranked among the top 10 most promising Business Schools…
We are delighted to announce that our European Institute for Advanced Behavioural Management with our MBA Programme European Management was ranked among the top 10 most promising Business Schools…
From the winterterm 2024/25, the MBA programme offers a new exciting elective area in the field of Entrepreneurship. In addition to the long-standing successfully established focus on Behavioural Management, the…
In a world that is constantly shaped by new business ideas and technological progress, our course offers a comprehensive education that includes not only theoretical knowledge, but also practical…
Not only on the pitch is it important to know the exact rules of the game and implement them strategically in order to score a goal and win - In…